Branding & Packaging: Bettys Christmas Campaign

I was absolutely thrilled to work on the Christmas 2024 packaging for the classic Yorkshire-based brand, Bettys.

Known for their craft bakery and beautiful tea rooms, the team at Bettys asked me to create illustrations for their Christmas range; including mince pies, Christmas puddings, gift bags and even an apron design.

As part of research for the project, I was invited to visit Bettys bakery and their Harrogate tea room. I got to meet the lovely team and sneak a peek behind the scenes, watching the talented bakers hard at work. The highlight was definitely getting to sample lots of their delicious baked goods and chocolates!

I thoroughly enjoyed creating the seasonal patterned frames, featuring lots of ingredients from their recipes, alongside the bakery itself.

Photos courtesy of Bettys and @wearepowerhousestudios. With thanks as always to my wonderful agents @theartworks_inc @mendolaartists.

Book Cover Design: The Moon and Stars

I had a lot of fun designing and illustrating the cover for Jenna Warren’s debut novel, The Moon and Stars, published in October by Fairlight Books.

Book cover illustration for The Moon and the Stars by Jenna Warren. A decorative astrological border with roses, a lion, a pegasus, a lyre, and a goose, with a moon shaped chandelier and man singing on a stage and a musical notes pattern

I was commissioned by Rebecca Blackmore-Dawes at Fairlight to create a cover that would capture the love of drama and musicals depicted beautifully within the novel, along with the iconic old theatre setting, decorated with celestial imagery. The story features a strong nod to The Phantom of the Opera.

Book cover illustration design for The Moon and the Stars by Jenna Warren. A decorative astrological border with roses, a lion, a pegasus, a lyre, and a goose, with a moon shaped chandelier and man singing on a stage and a musical notes pattern

The Moon and Stars is published 20th October and available to pre-order here. Thanks to my agents at The Artworks!